„It’s about using tools — like pen and paper and post-it notes — to externalize your internal thinking processes, making them more clear, explicit, and actionable.”

Visual thinking tools help clarify concepts, be they strategy, operations, or new business models. These visual thinking tools are pictures, sketches, diagrams - anything that quickly conveys an idea or process.

„By drawing upon both the visual and logical/ linear capabilities of the brain, executives can think faster and more clearly, develop more creative solutions, present their ideas more persuasively, and achieve better results from teams. Terry Richey, autor al “The Marketer’s Visual Toolkit”